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    Principles of Marketing Study Set 2
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    Exam 2: Company and Marketing Strategy: Partnering to Build Customer Relationships
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    Evaluating the Results of Marketing Strategies and Plans and Taking
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Evaluating the Results of Marketing Strategies and Plans and Taking

Question 113

Question 113

Short Answer

Evaluating the results of marketing strategies and plans and taking corrective action to ensure that objectives are attained is called ________.

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