Multiple Choice
Which of the following is the process of dividing a market into distinct groups of buyers with different needs,characteristics,or behaviours?
A) Market targeting
B) Market segmentation
C) Positioning
D) Marketing strategy
E) Differentiation
Correct Answer:

Verified
Correct Answer:
Verified
Q109: Which of the following is the place
Q110: In SWOT analysis,which of the following would
Q111: Making more sales to current customers without
Q113: Evaluating the results of marketing strategies and
Q115: Which of the following provides an answer
Q116: The process of developing and maintaining a
Q117: Today the four Ps are compared to
Q118: Favorite Memories specializes in serving gift shoppers
Q119: A strategic business unit (SBU)is a company
Q138: Why should a mission statement be market