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    Principles of Marketing Study Set 2
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    Exam 2: Company and Marketing Strategy: Partnering to Build Customer Relationships
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    Today the Four Ps Are Compared to the Four Cs
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Today the Four Ps Are Compared to the Four Cs

Question 117

Question 117

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Today the four Ps are compared to the four Cs.Product and place are called ________ and ________,respectively.

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