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  3. Study Set
    Principles of Marketing Study Set 2
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    Exam 1: Marketing: Creating and Capturing Customer Value
  5. Question
    Marketers Must Often Understand Customer Needs Even Better Than the Customers
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Marketers Must Often Understand Customer Needs Even Better Than the Customers

Question 121

Question 121

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Marketers must often understand customer needs even better than the customers themselves do.

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