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  3. Study Set
    Principles of Marketing Study Set 2
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    Exam 1: Marketing: Creating and Capturing Customer Value
  5. Question
    A Firm That Uses the Selling Concept Takes A(n)________ Approach
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A Firm That Uses the Selling Concept Takes A(n)________ Approach

Question 127

Question 127

Short Answer

A firm that uses the selling concept takes a(n)________ approach.

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