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    Retail Management Study Set 1
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    Exam 19: Promotional Strategy
  5. Question
    The First Stage in the Hierarchy of Effects Is _____
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The First Stage in the Hierarchy of Effects Is _____

Question 47

Question 47

Multiple Choice

The first stage in the hierarchy of effects is _____.


A) awareness
B) knowledge
C) liking
D) desire

Correct Answer:

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