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    Retail Management Study Set 1
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    Exam 19: Promotional Strategy
  5. Question
    Which Element in the Retail Promotion Mix Most Often Has
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Which Element in the Retail Promotion Mix Most Often Has

Question 46

Question 46

Multiple Choice

Which element in the retail promotion mix most often has the greatest focus on the short-run?


A) public relations
B) sales promotion
C) advertising
D) personal selling

Correct Answer:

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