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    Retail Management Study Set 1
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    Exam 19: Promotional Strategy
  5. Question
    Extensive Media Coverage Refers to _____ Reach with _____ Frequency
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Extensive Media Coverage Refers to _____ Reach with _____ Frequency

Question 12

Question 12

Multiple Choice

Extensive media coverage refers to _____ reach with _____ frequency.


A) high;high
B) high;low
C) low;high
D) low;low

Correct Answer:

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