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    Retail Management Study Set 1
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    Exam 19: Promotional Strategy
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    The Early Stages of the Hierarchy of Effects Are Most
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The Early Stages of the Hierarchy of Effects Are Most

Question 15

Question 15

Multiple Choice

The early stages of the hierarchy of effects are most likely to utilize _____.


A) public relations
B) personal selling
C) pioneer advertisements
D) competitive advertisements

Correct Answer:

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