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  2. Topic
    Business
  3. Study Set
    Retail Category Management
  4. Exam
    Exam 1: Introduction
  5. Question
    Explain the Difference in Brand Management and Category Management
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Explain the Difference in Brand Management and Category Management

Question 36

Question 36

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Explain the difference in brand management and category management.

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Brand management focuses on a single SKU...

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