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Suede Inc, a Company That Manufactures Bags, Makes Extensive Use of of Advertising

Question 45

Multiple Choice

Suede Inc., a company that manufactures bags, makes extensive use of advertising to compete in the market. The features of its product are similar to existing products in the market. It uses other promotional tools such as discounts, coupons, and rebates to increase its customer base. In this scenario, which of the following elements does Suede rely on to differentiate its products?


A) Product reliability
B) Convenience
C) Brand image
D) Quality

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