Multiple Choice
Peter always buys shoes from Brown Boot's Inc., although other brands offering shoes of same quality are available closer to home and at lower prices. Brown Boots differentiates itself through a strong brand image. Their advertisements associate the brand with class, style, and elegance. Which of the following is a likely reason for Peter's preference toward Brown Boot's?
A) Quality
B) Reliability
C) Convenience
D) Prestige
Correct Answer:
Verified
Correct Answer:
Verified
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