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An Organization Launched a New Product in the Market

Question 7

Multiple Choice

An organization launched a new product in the market. It offered a free trial of the basic model to gain widespread initial use, after which users were offered a nonfree premium version of the same product. Which of the following strategies is used by the company in this case?


A) A blue ocean strategy
B) A cross-sell strategy
C) A third-party pay strategy
D) A bundling strategy

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