At Dell's Web Site, a Student Can Order a Laptop

Multiple Choice

At Dell's Web site, a student can order a laptop computer with the exact memory capability and software that she wants, and have it shipped to her dorm room within 48 hours. This is an example of:

A) Combined target market approach.
B) Task transfer.
C) Mass customization.
D) Diversification strategy.
E) Single target market approach.