Multiple Choice
Which of the following is NOT an example of sales promotion?
A) Establish frequent buyer programs
B) Run contests for its sales people
C) Secure favorable media coverage
D) Provide samples to its customers
E) Provide coupons for products
Correct Answer:
Verified
Correct Answer:
Verified
Q126: Average-sized business firms that are less specialized
Q127: Personal selling is likely to be an
Q128: Identify the FALSE statement regarding promotion to
Q129: In comparison with other promotion methods, sales
Q130: Which of the following statements about communication
Q132: The idea behind a pulling policy is
Q133: The traditional principles of communication are not
Q134: Regarding promotion blends, which of the following
Q135: In addition to snail mail, direct-response promotion
Q136: Southwest Airlines' "Ding" widget pops up on