Multiple Choice
When Hewlett-Packard sends an e-mail to key business customers announcing a special low price on a new type of printer that is faster and produces better-quality color documents than any of its current printers, this is an example of:
A) direct-response promotion.
B) integration.
C) publicity.
D) indirect-response promotion.
E) mass selling.
Correct Answer:
Verified
Correct Answer:
Verified
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