A Firm's Annual Sales Meeting

Multiple Choice

A firm's annual sales meeting

A) is a type of external marketing effort.
B) is basically a variation on the pulling approach.
C) is a type of internal marketing effort which is a variation on the pushing approach.
D) is a method of promotion implemented where the employees' effort is an expendable part of the product.
E) is a type of internal marketing effort which is a combination of both the pushing and pulling approach.