menu-iconExamlexExamLexServices

Discover

Ask a Question
  1. All Topics
  2. Topic
    Business
  3. Study Set
    Basic Marketing Study Set 1
  4. Exam
    Exam 13: Promotionintroduction to Integrated Marketing Communications
  5. Question
    The Best Way to Reach INNOVATORS Is Through
Solved

The Best Way to Reach INNOVATORS Is Through

Question 77

Question 77

Multiple Choice

The best way to reach INNOVATORS is through:


A) the mass media.
B) salespeople.
C) local opinion leaders.
D) impersonal and scientific information sources.
E) salespeople and the mass media.

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q72: A retailer's target customers are young, well

Q73: Most direct marketing communications are designed to

Q74: In promotion to final consumers:<br>A) advertising, publicity,

Q75: While watching a television program, Liza gets

Q76: When a telemarketer calls a college student

Q78: Like personal selling, blogs can enhance the

Q79: Producers with well-branded consumer products and well-established

Q80: In customer-initiated communication, the customer decides how

Q81: A firm that adopts the integrated marketing

Q82: The main problem with integrated direct-response promotion

Examlex

ExamLex

About UsContact UsPerks CenterHomeschoolingTest Prep

Work With Us

Campus RepresentativeInfluencers

Links

FaqPricingChrome Extension

Download The App

Get App StoreGet Google Play

Policies

Privacy PolicyTerms of ServiceHonor CodeCommunity Guidelines

Scan To Download

qr-code

Copyright © (2025) ExamLex LLC.

Privacy PolicyTerms Of ServiceHonor CodeCommunity Guidelines