The Difference Between Target Marketing and Mass Marketing Is That

Multiple Choice

The difference between target marketing and mass marketing is that target marketing

A) means focusing on a small market.
B) focuses on short-run objectives, while mass marketing focuses on long-run objectives.
C) focuses on specific customers, while mass marketing aims at an entire market.
D) does not rely on e-commerce but mass marketing does.
E) aims at increased sales, while mass marketing focuses on increased profits.