With Regard to the Internal Factors That Can Either Facilitate

Multiple Choice

With regard to the internal factors that can either facilitate or impede a company's efforts to undertake a global approach to marketing strategies,which of the following best describes management processes?

A) The ease of installing a centralized global authority and the absence of rifts between present domestic and international divisions or operating units
B) The ability to project a global versus national identity,a worldwide versus domestic commitment to employees,and a willingness to tolerate interdependence among business units
C) The availability of employable foreign nationals and the willingness of current employees to commit to multicounty careers,frequent travel,and having foreign superiors
D) The capabilities and resources available to perform global planning,budgeting,and coordination activities