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    A Preface To Marketing Management
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    Exam 12: The Marketing of Services
  5. Question
    New Service Development with Tangible Products Ensures
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New Service Development with Tangible Products Ensures

Question 55

Question 55

Multiple Choice

New service development with tangible products ensures:


A) that the service can be separated from the producer.
B) that the market is not segmented.
C) that the practice of targeted marketing is discounted.
D) that there are no alternate means for distributing a service.

Correct Answer:

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