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    A Preface To Marketing Management
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    Exam 4: Business, Government, and Institutional Buying
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    _____ Influences Refer to the Design of an Organizational Environment
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_____ Influences Refer to the Design of an Organizational Environment

Question 49

Question 49

Multiple Choice

_____ influences refer to the design of an organizational environment and how it affects the purchasing process.


A) Cultural
B) Purchase-type
C) Behavioral
D) Structural

Correct Answer:

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