The Management of Neptune Services Inc

Multiple Choice

The management of Neptune Services Inc. is analyzing the different types of incentives it could offer its sales force for better productive outcomes and for the expansion of the company at large. It therefore decides to introduce fringe benefits and education allowances as part of its incentive plan. These two measures taken by the company are most likely to result in:

A) full-line balanced selling and an increase in customer turnover.
B) improved service of existing customers and larger average orders.
C) a reduction in selling costs and an increase in the number of sales calls.
D) improved market penetration and lesser sales volume.