Which of the Following Observations Is True of New Product

Multiple Choice

Which of the following observations is true of new product policy?

A) Policy-making criteria on new products should specify a working definition of the profit concept that is acceptable to top management.
B) There should be no specific time period for the product to become operational as this disturbs the new product development process.
C) When developing a new product policy, a company should focus on consumer satisfaction levels rather than the product's economic contribution.
D) A short-term focus is sufficient for an effective new product policy in order to gain competitive advantage.