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    Consumer Behavior Building Marketing Strategy
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    Exam 16: Alternative Evaluation and Selection
  5. Question
    The Two Types of Evaluative Criteria Are _____
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The Two Types of Evaluative Criteria Are _____

Question 42

Question 42

Multiple Choice

The two types of evaluative criteria are _____.


A) primary and secondary
B) tangible and intangible
C) manifest and latent
D) direct and indirect
E) consummatory and instrumental

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