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Freddy Is Purchasing a New Car, and He Has Decided

Question 87

Multiple Choice

Freddy is purchasing a new car, and he has decided that gas mileage, price, reliability, and styling are important to him. These attributes represent Freddy's _____.


A) evoked set
B) evoked criteria
C) consideration criteria
D) evaluative criteria
E) evaluative set

Correct Answer:

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