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  3. Study Set
    Consumer Behavior Building Marketing Strategy
  4. Exam
    Exam 14: Consumer Decision Process and Problem Recognition
  5. Question
    A(n) _____ Is the Way an Individual Perceives His or Her
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A(n) _____ Is the Way an Individual Perceives His or Her

Question 8

Question 8

Multiple Choice

A(n) _____ is the way an individual perceives his or her feelings and situation to be at the present time.


A) current state
B) actual state
C) desired state
D) self-concept
E) self-assessment

Correct Answer:

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