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  3. Study Set
    Consumer Behavior Building Marketing Strategy
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    Exam 14: Consumer Decision Process and Problem Recognition
  5. Question
    One Difficulty with Using Intuition Alone to Identify Consumer Problems
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One Difficulty with Using Intuition Alone to Identify Consumer Problems

Question 73

Question 73

True/False

One difficulty with using intuition alone to identify consumer problems is that it is a complex research technique that requires extensive training.

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