Multiple Choice
Pamela is a consumer who is guided in her choices by her beliefs and principles rather than by feelings or desire for social approval. She tends to purchase products based on functionality and reliability. Which primary motive is guiding Pamela's behavior?
A) ideals motivation
B) achievement motivation
C) self-expression motivation
D) realist motivation
E) focused motivation
Correct Answer:

Verified
Correct Answer:
Verified
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