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    Consumer Behavior Building Marketing Strategy
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    Exam 11: Attitudes and Influencing Attitudes
  5. Question
    A Learned Predisposition to Respond in a Consistently Favorable or Unfavorable
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A Learned Predisposition to Respond in a Consistently Favorable or Unfavorable

Question 69

Question 69

Multiple Choice

A learned predisposition to respond in a consistently favorable or unfavorable manner with respect to a given object is known as a(n) _____.


A) belief
B) emotion
C) attitude
D) cognition
E) attribute

Correct Answer:

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