Multiple Choice
The main purpose of a portfolio planning matrix is to:
A) Locate potential synergies between businesses
B) Forecast the future performance of the different businesses
C) Evaluate the group's market positioning of its different products relative to its leading competitors
D) Represent graphically the different businesses in terms of key strategic variables that determine their potential for profit
Correct Answer:

Verified
Correct Answer:
Verified
Q30: Within a multidivisional company,"portfolio management" involves managing
Q31: By separating their corporate headquarters into a
Q32: The changes in the ways in which
Q33: The primary purpose of the "Ashridge portfolio
Q34: Besides managing the overall corporate portfolio of
Q36: The principal merit of the BCG portfolio
Q37: Evidence that companies make only minor changes
Q38: IBM and Samsung Electronics are examples of
Q39: The closer the linkages between the business
Q40: Oliver Williamson said two main corporate governance