Multiple Choice
The principal merit of the BCG portfolio planning matrix is:
A) Its accuracy in predicting profit and cash flow potential
B) Its empirical basis: the relationship between market share and profitability has been widely observed
C) Its simplicity
D) Its use of metaphor (dogs,cash cows,stars,etc. )
Correct Answer:
Verified
Correct Answer:
Verified
Q31: By separating their corporate headquarters into a
Q32: The changes in the ways in which
Q33: The primary purpose of the "Ashridge portfolio
Q34: Besides managing the overall corporate portfolio of
Q35: The main purpose of a portfolio planning
Q37: Evidence that companies make only minor changes
Q38: IBM and Samsung Electronics are examples of
Q39: The closer the linkages between the business
Q40: Oliver Williamson said two main corporate governance
Q41: The choice between strategic planning and financial