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  2. Topic
    Business
  3. Study Set
    Services Marketing Interactive Approach
  4. Exam
    Exam 2: Frameworks for Managing the Customers Experience
  5. Question
    COMPLETION QUESTIONS Service Framework
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COMPLETION QUESTIONS Service Framework

Question 11

Question 11

Essay

COMPLETION QUESTIONS
Service Framework
Participants,Physical evidence,Process of service assembly
Service Encounter
Servuction
Backstage
Services Theater
Workers,Setting,Customers,Process
Services Marketing Mix
-A ________________ is useful for analyzing factors contributing to customers' service experiences.

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