Multiple Choice
What are two broad choices when it comes to a new venture's competitive advantage?
A) Low price or high price
B) Customer service or high price
C) Cost advantage or non-cost-differentiation advantage
D) Trade secrets or cost advantage
Correct Answer:
Verified
Correct Answer:
Verified
Q16: What is one thing an entrepreneur must
Q17: What is a tool that can help
Q18: Once you have your competitive intelligence, what
Q19: Assessing your competitive position and ability to
Q20: For your venture project, what is a)
Q22: Social branding is generally considered to be
Q23: What are two critical types of positioning
Q24: A venture's brand is:<br>A) Just it's company
Q25: Emotional positioning is different than functional positioning
Q26: What is competitive intelligence?<br>A) Lawfully and ethically