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    Marketing Study Set 14
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    Exam 7: Segmenting and Targeting Markets
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    Elle Magazine Is Targeted to Women Under 30 Years of Age.The
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Elle Magazine Is Targeted to Women Under 30 Years of Age.The

Question 19

Question 19

Multiple Choice

Elle magazine is targeted to women under 30 years of age.The magazine's segmentation plan is based on _____ segmentation.


A) demographic
B) sociocultural attributes
C) psychographic
D) usage rate
E) geodemographic

Correct Answer:

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