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For an Engagement Ring,Keishail Would Rather Have a Diamond Than

Question 75

Multiple Choice

For an engagement ring,Keishail would rather have a diamond than a cubic zirconium because the diamond is marketed as the only way to show someone that you really love her and are sincere about your commitment to her.This indicates positioning by:


A) product class
B) competitor
C) product user
D) product use
E) price and quality

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