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    Exam 21: Implementing Interactive and Multichannel Marketing
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    The Key Difference Between the Traditional Marketplace and the New
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The Key Difference Between the Traditional Marketplace and the New

Question 236

Question 236

Multiple Choice

The key difference between the traditional marketplace and the new marketspace is that the latter is a(n) __________ exchange environment.


A) tangible
B) analog
C) physical
D) material
E) digital

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