Exam 17: Linear Programming
Exam 1: Introduction to Economic Decision Making34 Questions
Exam 2: Optimal Decisions Using Marginal Analysis46 Questions
Exam 3: Demand Analysis and Optimal Pricing49 Questions
Exam 4: Estimating and Forecasting Demand54 Questions
Exam 5: Production51 Questions
Exam 6: Cost Analysis53 Questions
Exam 7: Perfect Competition55 Questions
Exam 8: Monopoly52 Questions
Exam 9: Oligopoly50 Questions
Exam 10: Game Theory and Competitive Strategy51 Questions
Exam 11: Regulation, Public Goods, and Benefit-Cost Analysis49 Questions
Exam 12: Decision Making Under Uncertainty47 Questions
Exam 13: The Value of Information52 Questions
Exam 14: Asymmetric Information and Organizational Design37 Questions
Exam 15: Bargaining and Negotiation43 Questions
Exam 16: Auctions and Competitive Bidding39 Questions
Exam 17: Linear Programming45 Questions
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The optimal solution in a linear programming problem _____.
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(Multiple Choice)
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Correct Answer:
D
The manager of an appliance store wishes to obtain survey responses from a sample of at least 900 households regarding their future-purchase plans.The cost of mail surveys (M)is $1 each,while the cost of telephone surveys (T)is $3 per call.Response rates are 60% for telephone calls and 30% for mail questionnaires.To assure sufficient response accuracy,the manager insists on gathering at least three times as many actual telephone responses as mail responses.The manager's objective is to minimize the cost of the survey (C),while meeting the stipulated goals.Formulate and solve the firm's linear programming problem.
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(Essay)
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Correct Answer:
The response rates are 60% and 30% for telephone surveys and mail surveys respectively.So the respective response for each type of survey becomes 0.6T and 0.3M.Telephone responses (0.6T)should be at least three times as great as magazine responses (0.3M).It implies that 0.6T (3)(0.3M),or equivalently,T 1.5M.Therefore,the formulation is:
Minimize C = M + 3T
Subject to: 0.3M + 0.6T 900
T 1.5M; T,M 0
The two constraints establish the feasible region.Here,both constraints are binding because the slope of the objective function (-1/3)lies between the constraint slopes (-0.5 and 1.5 respectively).The optimal solution is: M = 750 mailings and T = 1,125 calls.The minimum total survey cost is $4,125.
What must be done in order to identify the feasible region in a decision-variable plane?
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(Multiple Choice)
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Correct Answer:
C
In a linear programming problem,maximize the objective function 2S + 3T,subject to the binding constraints S + T 700 and S + 2T 1,000.The optimal combination of decision variables for this optimization is _____.
(Multiple Choice)
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In a linear programming problem,the objective function _____.
(Multiple Choice)
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Determine the feasible region and the optimal corner of the following linear programming problem:
Minimize Z = 3x + 5y
Subject to: 2x + 5y 21
x + y 6
x 2 and y 0
(Essay)
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A furniture manufacturer produces two types of tables.Table A sells for $430 and Table B for $300 per unit.Both types require 10 hours of labor.The hardwood requirement of Table A is $120 of per unit and that of Table B is $ per unit.The cost of labor is $10 an hour,and 400 labor hours are available per week.The firm's available supply of hardwood is $3,600 per week.Formulate,graph and solve the firm's linear programming problem.
(Essay)
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Constrained optimization problems form the core of a distinct managerial field.This managerial field is known as _____.
(Multiple Choice)
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Linear programming is useful for solving optimization problems involving _____.
(Multiple Choice)
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A firm is mulling over its optimal mix of print advertising.Magazine ads (M)cost $2,500 each,reach an estimated 20,000 consumers,and generate about $7,500 revenue.Newspaper ads (N)cost $1,500 each,reach an estimated 15,000 consumers,and generate about $6,000 revenue.The advertising budget is $75,000 and management wishes to reach at least 600,000 consumers in total.In addition,the firm wants to have at least twice as many magazine ads as newspaper ads.Formulate the firm's linear programming problem.
(Essay)
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In a linear programming problem,the goal to be maximized (or minimized)is referred to as the:
(Multiple Choice)
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A discount appliance company is planning to advertise extensively before opening a new store.It has allocated $240,000 for advertising.The objective of the company is to maximize the total number of customers exposed to the firm's ads.Formulate a linear programming problem for the company given the matrix given below and find the optimal solution.
TYPE OF COST PER AD CUSTOMERS (1000s)MAXIMUM
ADVERTISING ($1000s)EXPOSED TO EACH AD NUMBER OF ADS
Radio (R)6 20 20
Television (T)16 40 15
Direct Mail (M)1 5 40
Newspaper (N 5 10 10________
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Which of the following concerning sensitivity analysis is incorrect?
(Multiple Choice)
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Graph and solve the following linear programming problem:
Maximize Z = 100x + 50y
Subject to: 10x + 10y 50
y 3,x,y 0
(Essay)
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A furniture manufacturer produces three types of chairs.Model A requires 1.2 hours of labor and 0.25 hour of machine time.Model B requires 1 hour of labor and 0.2 hour of machine time.Model C requires 0.8 hours of labor and 0.15 hours of machine time.There are 600 labor hours and 200 machine hours available per period.The manufacturer seeks to maximize profit and has determined that profit contributions of each unit of A,B,and C are $20,$15,and $12 respectively.Formulate as a linear program.
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Why are computer solutions necessary,now days,to solve linear programming problems?
(Essay)
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The optimal combination of decision variables of a linear programming problem is x = 20 and y = 30.The given resource constraints are: 5x + 2y 150 and y 15.The shadow price of the second constraint is _____.
(Multiple Choice)
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The linear programming method resembles the optimization problem.What are the common features that they incorporate?
(Multiple Choice)
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If the shadow price of a given resource is $100 and the cost of expanding the capacity of that resource is $80 per unit,then the expansion of the capacity will _____.
(Multiple Choice)
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