Exam 4: E-Business and E-Commerce
Exam 1: Foundations for Small Business103 Questions
Exam 2: Your Business Idea: the Quest for Value95 Questions
Exam 3: Family Businesses128 Questions
Exam 4: E-Business and E-Commerce103 Questions
Exam 5: The Business Plan108 Questions
Exam 6: Marketing Basics91 Questions
Exam 7: Marketing Strategy100 Questions
Exam 8: The Marketing Plan97 Questions
Exam 9: Accounting and Cash Flow99 Questions
Exam 10: Financial Management95 Questions
Exam 11: Supply Chain Management: You Better Get It Right95 Questions
Exam 12: People and Organization96 Questions
Exam 13: The Search for Efficiency and Effectiveness99 Questions
Exam 14: Icebergs and Escapes90 Questions
Exam 15: Going Global: Yes or No92 Questions
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Intellectual property protection is not of much relevance to small businesses.
(True/False)
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_____ is meeting customer expectations with respect to processing the order and delivering the product.
(Multiple Choice)
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Product reliability is closely linked to order fulfillment. What is product reliability about?
(Essay)
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Define mobile e-commerce (m-commerce) and discuss why a small business owner who is already in e-commerce or has plans to do so should give it consideration.
(Essay)
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_____ is about integrating all departments and functions across a company into a single computer system that can serve the needs of each department.
(Short Answer)
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E-business and e-commerce are terms that can be used interchangeably.
(True/False)
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Why is an e-commerce business model important to an e-commerce business?
(Essay)
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In the case of ____, customer value is provided via things like convenience and a greater selection of products.
(Short Answer)
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_____ transactions are the many kinds of transactions that take place online, including contractual dealings, buying and selling of goods and services, information exchange, financial transactions, and communications.
(Short Answer)
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Anything that the customer does individually, such as searching for product or service information, entering billing information, and signing up for an e-mail confirmation is referred to as _____.
(Multiple Choice)
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The minute a business website goes live, the business goes global.
(True/False)
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When websites were static, and all you could was read, this was referred to as:
(Multiple Choice)
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Secure Sockets Layer (SSL) is a security protocol that is used by web browsers and web servers to help users protect their data during transfer.
(True/False)
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The _____ element of a business model addresses how the company will earn its money.
(Short Answer)
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Having the ability to reach global markets on a more equalized basis with larger firms is one advantage of _____.
(Short Answer)
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Smaller businesses offer a much more attractive target for cybercrime than larger enterprises.
(True/False)
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The ultimate cost for a website will be a function of its size, complexity, and the level of design.
(True/False)
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