Exam 4: E-Business and E-Commerce
Exam 1: Foundations for Small Business103 Questions
Exam 2: Your Business Idea: the Quest for Value95 Questions
Exam 3: Family Businesses128 Questions
Exam 4: E-Business and E-Commerce103 Questions
Exam 5: The Business Plan108 Questions
Exam 6: Marketing Basics91 Questions
Exam 7: Marketing Strategy100 Questions
Exam 8: The Marketing Plan97 Questions
Exam 9: Accounting and Cash Flow99 Questions
Exam 10: Financial Management95 Questions
Exam 11: Supply Chain Management: You Better Get It Right95 Questions
Exam 12: People and Organization96 Questions
Exam 13: The Search for Efficiency and Effectiveness99 Questions
Exam 14: Icebergs and Escapes90 Questions
Exam 15: Going Global: Yes or No92 Questions
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Discuss collaboration, why it is important, and the electronic means used to do it.
(Essay)
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Recent studies have revealed that CRM applications account for which one of the following:
(Multiple Choice)
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When you buy something online you are engaging in which type of e-commerce?
(Multiple Choice)
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An e-commerce platform is the software that makes it possible for a business to sell online.
(True/False)
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What is intellectual property? Why is it important for small businesses to care about it? Intellectual property is "a creation of the mind, such as inventions, literary and artistic works, and symbols, names, images, and designs, used in e-commerce." Music, photos, videos, digital news, and artwork are forms of intellectual property that can be transmitted over the Internet. All small businesses need to be concerned about the theft of intellectual property.
(Essay)
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The moment that an exchange of value occurs, e-business becomes e-commerce.
(True/False)
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Which of the following is not a typical payment option for an online purchase?
(Multiple Choice)
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CRM applications are available only for small businesses with 35 employees or more.
(True/False)
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Merchants offering _____ have lower cart abandonment rates.
(Multiple Choice)
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E-business and _____ are terms that are often used interchangeably.
(Short Answer)
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There is no answer to the question of how much it will cost to build a website. What questions should be asked in order to address cost?
(Essay)
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The voicing of displeasure on social networks can significantly damage a company's _____.
(Short Answer)
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_____ are the tools that can track the different ways people use a website and then make sense of the data.
(Short Answer)
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