Exam 7: Creating Advantage, Synergy, and Strategic Philosophies

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To successfully manage a strategic commitment, a firm should have four characteristics--a clear future strategy, assets, competencies, and resources to implement the strategy, and _________, and _________.

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effective sustainable competitive advantage needs to be both meaningful and sustainable. And it should be substantial to make a difference.

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To successfully manage a strategic commitment, a firm should have four characteristics. Which of the following is not one of the four?

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