Exam 7: Testing and Experimenting With New Ideas

San Francisco-based electric skateboard manufacturer Boosted used what testing technique to illustrate how their users would navigate their new mobile app prototype?

Which of the following is an important benefit of experimentation?

An entrepreneur following the scientific process of experimentation should conduct background research before forming a hypothesis.

Conducting feedback interviews in conjunction with experimentation helps entrepreneurs get more information pertaining to what basic question?

What is necessary for a prototype to be effective?

The phase of design thinking associated with experimentation is ______.

Which of the following is true of sketches on a page plans?

What type of testing involves watching someone actually use your product so that you can see what works and what does not?

Entrepreneurs should avoid experimenting with potential customers.

Experiments do not have to have a clear purpose; they only need to be observed and have an outcome.

Grocery store entrepreneur Jeffrey Brown has built a thriving business and performs lots of low-cost experiments.All of those experiments began with what?

Compare and contrast the button to nowhere and wizard of Oz experiments.Include the goal of each type of experiment.

A prototype is best described as which of the following?

The best form of MVP is the one you don't actually have to build.

Test and learn is a complex,sophisticated approach to experimentation that is usually reserved for established companies.

Tim Brown of IDEO built what type of prototype of a complex insulin injection device?

Sean is thinking about creating an automatic cat feeder similar to one that he created for dogs.He talks to several cat owners to find out what they dislike about feeding their cats.He also takes a look at current cat feeders and asks the same cat owners what they like and don't like about the feeders.These actions consist of asking questions and what other step in scientific experimentation?

Sean is thinking about creating an automatic cat feeder similar to one that he created for dogs.He believes that cats eat several times a day.He also believes that cats can be trained to come to the sound of a slight ding,indicating that a new tray of food has been opened.He has several friends set out small trays of food,sounding a ding to see if cats will associate the sound with curiosity about the food.Sean is in what stage of scientific experimentation?

One of the disadvantages of storyboarding is that it requires artistic talent.

How should an entrepreneur approach experimentation?