Exam 7: Testing and Experimenting With New Ideas

Which of the following will have the best chance of provoking a reaction?

A viable experiment identifies a clear hypothesis.

Preselling is a testing technique to book orders for a product before it is developed.

Keiran wants to add a new feature to his website but doesn't want to invest hours of his time to develop and build it.He simply wants to know if customers will actually click the button.What test should he use?

A small-scale study conducted to assess a product's or service's feasibility is called a(n)______.

Anthony is thinking of starting a small hot dog cart that he will take to the beach area in San Diego,California.Before starting,he asks an ice cream vendor if he can offer hot dogs using his stand for a small rental fee.He will only need to use space for one day.Anthony is conducting what stage of the scientific process?

______ tends to discourage entrepreneurial experimentation because it is perceived as risky.

Before opening his new bakery,Carlos received numerical ratings for each of his products from family and friends he enlisted as tasters.Now,Carlos is adding up the ratings for each variety.What step in the scientific process of experimentation is Carlos engaged in?

A written description of a product is a better way to generate discussion from potential customers than a storyboard.

Before Carlos opened his new bakery,he baked a variety of sample cupcakes and cookies to sell at local farmers markets and other local events.Which stage of the scientific process of experimentation does this represent?

What is a hypothesis?

You can use PowerPoint to create basic storyboards.

Rather than just gathering data,an experiment matches an outcome to which of the following?

In an exploration of the idea for Rent the Runway,which offers rentals of designer dresses,what part of the basic storyboarding framework highlights the fact that most women cannot afford designer clothes?

Which of the following types of plans is the simplest?

What are the elements in the basic framework for storyboarding?

Entrepreneurs are more likely to generate new business ideas if they stick to a routine of familiar experiences.

When there is insufficient data available,intuition and experience are reliable foundations on which to make decisions.

In experimentation,an entrepreneur's goal should be to do which of the following?

Which of the following questions would likely elicit the most information in a feedback interview on your new pesticide-free lawn service?