Question 1

The not-for-profit marketing alliance is an extension of

Accepted Answer

A)  mergers and acquisitions. 
B)  divestment. 
C)  cause-related marketing. 
D)  licensing. 
E)  None of the answer choices is correct. 
A)  mergers and acquisitions. 
B)  divestment. 
C)  cause-related marketing. 
D)  licensing. 
E)  None of the answer choices is correct.

Question 2

Not-for-profit organizations face the constraint of

Accepted Answer

A)  limited resources. 
B)  competition for customers and resources. 
C)  performance measurement. 
D)  long-run survival. 
E)  All of the answer choices are correct. 
A)  limited resources. 
B)  competition for customers and resources. 
C)  performance measurement. 
D)  long-run survival. 
E)  All of the answer choices are correct.

Question 3

The strategy that has the primary intent to enhance the image of the supporting company is known as

Accepted Answer

A)  cause-related marketing. 
B)  not-for-profit marketing alliances. 
C)  licensing. 
D)  direct investment. 
E)  strategic piggybacking. 
A)  cause-related marketing. 
B)  not-for-profit marketing alliances. 
C)  licensing. 
D)  direct investment. 
E)  strategic piggybacking.

Question 4

To evaluate strategy, there must be a connection between the evaluation and the ________ of the not-for-profit organization.

Accepted Answer

A)  revenues 
B)  goals 
C)  objectives (moderate) 
D)  goals and objectives 
E)  None of the answer choices is correct. 
A)  revenues 
B)  goals 
C)  objectives (moderate) 
D)  goals and objectives 
E)  None of the answer choices is correct.

Question 5

Some small businesses are ineffective in part due to the "boiled frog phenomenon."

Accepted Answer

A) True 
 B)False

Question 6

What are the features of entrepreneurial ventures?

Accepted Answer

These are organizations that p

Question 7

Research on community arts organizations has indicated that Porter's strategy(ies)of ________ is(are)utilized.

Accepted Answer

A)  cost leadership 
B)  differentiation 
C)  focus 
D)  differentiation and focus 
E)  cost leadership, differentiation, and focus 
A)  cost leadership 
B)  differentiation 
C)  focus 
D)  differentiation and focus 
E)  cost leadership, differentiation, and focus

Question 8

Economists suggest that most small businesses are not particularly good at creating jobs.

Accepted Answer

A) True 
 B)False

Question 9

A small business is not characterized by

Accepted Answer

A)  being independently owned. 
B)  having fewer than 100 employees. 
C)  engaging in innovative practices. 
D)  having little impact on its industry. 
E)  None of the answer choices is correct. 
A)  being independently owned. 
B)  having fewer than 100 employees. 
C)  engaging in innovative practices. 
D)  having little impact on its industry. 
E)  None of the answer choices is correct.

The not-for-profit marketing alliance is an extension of

Not-for-profit organizations face the constraint of

The strategy that has the primary intent to enhance the image of the supporting company is known as

To evaluate strategy, there must be a connection between the evaluation and the ________ of the not-for-profit organization.

Some small businesses are ineffective in part due to the "boiled frog phenomenon."

What are the features of entrepreneurial ventures?

Research on community arts organizations has indicated that Porter's strategy(ies)of ________ is(are)utilized.

Economists suggest that most small businesses are not particularly good at creating jobs.

A small business is not characterized by

Introducing the Concepts

The Context of Managing Strategically

Assessing Opportunities and Threats: Doing an External Analysis

Assessing Strengths and Weaknesses: Doing an Internal Analysis

Functional and Competitive Strategies

Corporate Strategies

International Strategies

Filters

Exam 8: Module Special Topics in Strategy

The not-for-profit marketing alliance is an extension of

Not-for-profit organizations face the constraint of

The strategy that has the primary intent to enhance the image of the supporting company is known as

To evaluate strategy, there must be a connection between the evaluation and the ________ of the not-for-profit organization.

Some small businesses are ineffective in part due to the "boiled frog phenomenon."

What are the features of entrepreneurial ventures?

Research on community arts organizations has indicated that Porter's strategy(ies)of ________ is(are)utilized.

Economists suggest that most small businesses are not particularly good at creating jobs.

A small business is not characterized by

Introducing the Concepts

The Context of Managing Strategically

Assessing Opportunities and Threats: Doing an External Analysis

Assessing Strengths and Weaknesses: Doing an Internal Analysis

Functional and Competitive Strategies

Corporate Strategies

International Strategies

Filters