Exam 2: Types of Retailers

Choose the term that best fits the following: The enormous amount of data generated by points of sale, social media, corporate websit tracking URLs is greater than the ability of many retailers to exploit the potential value of input.

Choose the element of the retail mix that best applies to the following: What the customer ultimately exchanges for the merchandise or service received.

Explain and give examples of retail trend of "Blurring boundaries among channels, formats and brands.

Multichannel retailers:

Choose the term that best fits the following: Shoppers Drug Mart is selling food; Loblaws has in-house bank branches; and Indigo has Starbucks cafés in stores. Retailers are evolving into a more integrated business model wh channels share a common strategy for profitable growth.

Pinch-A-Penny sells a variety of pool maintenance supplies including filters, chemicals, lights, skimmers, and pool toys. Pinch-A-Penny can be said to have:

Category specialists:

Compared to other food retailers, convenience stores

Choose the term that best fits the following: Consumers want to consume in a responsible, sustainable way. Retailers are responding b embracing the issues and helping customers and suppliers do the same.

Kelly is a primary school teacher. She needed some small gifts for her students. She was pleased when she went in A Buck or Two and found she could buy colouring books, plastic scissors, pencil bags, puzzles, and games all priced at $1.00 each. A Buck or Two is an example of a:

Margaret went to the mall on her lunch hour. While she was there, she witnessed a back-to-school fashion show in Target, saw an old friend, took a walk and watched the Children play in the centre arena. What benefit of store shopping was Margaret enjoying?

Which of the following is a self-service food store offering groceries, meat, and produce with limited sales of nonfood items?

Consumers are using their mobile devices to help their retail buying decisions in the following way.

Due to the __________of services, service retailers like Disney, Famous Players, and Air Canada sometimes find it difficult to match supply and demand.

Mobile device and smartphone retail application research indicates that smartphones:

When multilevel direct selling becomes a pyramid scheme:

Which of the following is a benefit of store channel shopping?

Depth of merchandise is often referred to as the:

A retailer that sells merchandise and/or services through more than one channel is called a/an:

Explain the difference between breadth of merchandise and depth of merchandise.