Exam 4: The Service Encounter
Exam 1: The Service Economy47 Questions
Exam 2: Service Strategy59 Questions
Exam 4: The Service Encounter50 Questions
Exam 5: Supporting Facility and Process Flows46 Questions
Exam 6: Service Quality41 Questions
Exam 7: Process Improvement27 Questions
Exam 8: Service Facility Location39 Questions
Exam 9: Service Supply Relationships51 Questions
Exam 10: Globalization of Services39 Questions
Exam 11: Managing Capacity and Demand47 Questions
Exam 12: Managing Waiting Lines34 Questions
Exam 13: Capacity Planning and Queuing Models46 Questions
Exam 14: Forecasting Demand for Services40 Questions
Exam 15: Managing Service Inventory40 Questions
Exam 16: Managing Service Projects40 Questions
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In the service profit-chain model, which one of the following was not listed as a component of the internal service delivery system?
Free
(Multiple Choice)
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Correct Answer:
C
A customers who becomes intoxicated and disruptive is an example of:
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(Multiple Choice)
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Correct Answer:
C
Conducting a pre-employment interview that requires the applicant to answer a question regarding a specific episode is called a situational vignette.
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(True/False)
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Correct Answer:
True
The Disney organization refers to its employees as cast members in order to promote its organizational culture.
(True/False)
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Informal ethical controls are necessary to set boundaries for what is considered acceptable behavior
(True/False)
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In the service encounter triad, the potential conflict between the service organization and its contact personnel is one of efficiency vs. satisfaction.
(True/False)
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The most important attribute of customer-contact personnel is:
(Multiple Choice)
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The most common reason for difficulties during the interaction of customers and contact personnel is:
(Multiple Choice)
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The service profit chain argues that internal quality drives leads to profitability and growth.
(True/False)
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Which of the following is not a classification of shopping attitude for a service customer?
(Multiple Choice)
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Self-service falls into the Technology - ______ service encounter category.
(Multiple Choice)
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Acceptance of new technology by customers is hampered because a new script must be learned.
(True/False)
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A self-service gasoline station that is equipped with a credit card reader is an example of a customer-dominated service encounter.
(True/False)
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Situational vignette, role playing, and direct questioning all have been used in evaluating potential front-line employees.
(True/False)
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____________ is not an example of unethical customer-contact behavior.
(Multiple Choice)
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Employee empowered service companies have committed to all but one of the following:
(Multiple Choice)
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When the customer's role is built into the service delivery system, he or she is said to be a coproducer.
(True/False)
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Which of the following is the least likely source of difficulty with interactions between customers and contact personnel?
(Multiple Choice)
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