Question 1

An area on a perceptual map without ideal points indicates a

Accepted Answer

A)  market segment. 
B)  demand void. 
C)  vacant niche. 
D)  multidimensional scale. 
E)  product reposition. 
A)  market segment. 
B)  demand void. 
C)  vacant niche. 
D)  multidimensional scale. 
E)  product reposition.

Question 2

Discuss guidelines used to determine whether a firm should conduct R&D internally or externally.

Accepted Answer

First,if the rate of technical progress

Question 3

What is the most common type of financial budget?

Accepted Answer

A)  Cash 
B)  Sales 
C)  Profits 
D)  Factory 
E)  Flexible 
A)  Cash 
B)  Sales 
C)  Profits 
D)  Factory 
E)  Flexible

Question 4

Which of the following is NOT given as an example of a decision that may require finance/accounting policies?

Accepted Answer

A)  To extend the time of accounts receivable 
B)  To establish a certain percentage discount on accounts within a specified period of time 
C)  To lease or buy fixed assets 
D)  To use LIFO, FIFO, or a market-value accounting approach 
E)  To be a price leader or a price follower 
A)  To extend the time of accounts receivable 
B)  To establish a certain percentage discount on accounts within a specified period of time 
C)  To lease or buy fixed assets 
D)  To use LIFO, FIFO, or a market-value accounting approach 
E)  To be a price leader or a price follower

Question 5

With information technology, in some cases it is possible to do away with the workplace by allowing employees to work at home or anywhere, anytime.

Accepted Answer

A) True 
 B)False

Question 6

In projected financial statements, what is used as a plug figure?

Accepted Answer

A)  Retained earnings 
B)  Fixed assets 
C)  The cash account 
D)  Long-term liabilities 
E)  Stockholders' equity 
A)  Retained earnings 
B)  Fixed assets 
C)  The cash account 
D)  Long-term liabilities 
E)  Stockholders' equity

Question 7

The most common bases for segmenting markets are geographic and demographic.

Accepted Answer

A) True 
 B)False

Question 8

Explain how to perform a projected financial analysis.

Accepted Answer

The steps to performing a projected fina

Question 9

Buying off the outstanding shares of your company from the open market to make the company private is what going public means.

Accepted Answer

A) True 
 B)False

Question 10

Limiting an organization's expenditures is the primary purpose of financial budgets.

Accepted Answer

A) True 
 B)False

Question 11

Perhaps the most dramatic new market segmentation strategy is the

Accepted Answer

A)  targeting of regional tastes. 
B)  focusing on universal product. 
C)  preference of international over domestic sales. 
D)  treatment of industrial markets. 
E)  none of the above 
A)  targeting of regional tastes. 
B)  focusing on universal product. 
C)  preference of international over domestic sales. 
D)  treatment of industrial markets. 
E)  none of the above

Question 12

What level of management is directly affected by strategy implementation?

Accepted Answer

A)  Plant managers 
B)  Sales managers 
C)  Project managers 
D)  Division managers 
E)  All of the above 
A)  Plant managers 
B)  Sales managers 
C)  Project managers 
D)  Division managers 
E)  All of the above

Question 13

What is business analytics and why is it so important in businesses today?

Accepted Answer

Business analytics is an MIS technique t

Question 14

How should financial budgets be thought of?

Accepted Answer

A)  As a tool for limiting expenditures 
B)  As a method for obtaining the most productive and profitable use of an organization's resources 
C)  As a method for rationing the profits from the past year 
D)  As a method for determining who should receive the largest pay raise 
E)  As a tool for forecasting future profits 
A)  As a tool for limiting expenditures 
B)  As a method for obtaining the most productive and profitable use of an organization's resources 
C)  As a method for rationing the profits from the past year 
D)  As a method for determining who should receive the largest pay raise 
E)  As a tool for forecasting future profits

Question 15

Which item is included in net worth?

Accepted Answer

A)  Retained earnings 
B)  Common stock 
C)  Additional paid-in-capital 
D)  All of the above are included in net worth. 
E)  None of the above are included in net worth. 
A)  Retained earnings 
B)  Common stock 
C)  Additional paid-in-capital 
D)  All of the above are included in net worth. 
E)  None of the above are included in net worth.

Question 16

What are the five steps required for perceptual mapping? Give an example of a perceptual map for an organization of your choice.

Accepted Answer

There are five steps required for effect

Question 17

Which is NOT a required step in perceptual mapping?

Accepted Answer

A)  Select key criteria that effectively differentiate products or services in the industry. 
B)  Serve two segments with the same strategy. 
C)  Plot major competitors' products or services in the resultant matrix. 
D)  Identify areas in the positioning map where the company's products or services could be most competitive in the given target market. 
E)  Develop a marketing plan to position the company's products and services appropriately. 
A)  Select key criteria that effectively differentiate products or services in the industry. 
B)  Serve two segments with the same strategy. 
C)  Plot major competitors' products or services in the resultant matrix. 
D)  Identify areas in the positioning map where the company's products or services could be most competitive in the given target market. 
E)  Develop a marketing plan to position the company's products and services appropriately.

Question 18

In general, the Internet makes market segmentation easier.

Accepted Answer

A) True 
 B)False

Question 19

A reason for concern over the dilution of company stock is a possible hostile takeover.

Accepted Answer

A) True 
 B)False

Question 20

Multidimensional scaling is used to determine

Accepted Answer

A)  the size of a new building. 
B)  the size of a new department. 
C)  the amount of high-tech equipment a firm needs. 
D)  perceptual mapping. 
E)  market segmentation. 
A)  the size of a new building. 
B)  the size of a new department. 
C)  the amount of high-tech equipment a firm needs. 
D)  perceptual mapping. 
E)  market segmentation.

An area on a perceptual map without ideal points indicates a

Discuss guidelines used to determine whether a firm should conduct R&D internally or externally.

What is the most common type of financial budget?

Which of the following is NOT given as an example of a decision that may require finance/accounting policies?

With information technology, in some cases it is possible to do away with the workplace by allowing employees to work at home or anywhere, anytime.

In projected financial statements, what is used as a plug figure?

The most common bases for segmenting markets are geographic and demographic.

Explain how to perform a projected financial analysis.

Buying off the outstanding shares of your company from the open market to make the company private is what going public means.

Limiting an organization's expenditures is the primary purpose of financial budgets.

Perhaps the most dramatic new market segmentation strategy is the

What level of management is directly affected by strategy implementation?

What is business analytics and why is it so important in businesses today?

How should financial budgets be thought of?

Which item is included in net worth?

What are the five steps required for perceptual mapping? Give an example of a perceptual map for an organization of your choice.

Which is NOT a required step in perceptual mapping?

In general, the Internet makes market segmentation easier.

A reason for concern over the dilution of company stock is a possible hostile takeover.

Multidimensional scaling is used to determine

The Nature of Strategic Management

The Business Vision and Mission

The External Assessment

The Internal Assessment

Strategies in Action

Strategy Analysis and Choice

Implementing Strategies: Management and Operations Issues

Strategy Review, Evaluation, and Control

Business Ethics, Social Responsibility, and Environmental Sustainability

Global and International Issues

Filters

Exam 8: Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues

An area on a perceptual map without ideal points indicates a

Discuss guidelines used to determine whether a firm should conduct R&D internally or externally.

What is the most common type of financial budget?

Which of the following is NOT given as an example of a decision that may require finance/accounting policies?

With information technology, in some cases it is possible to do away with the workplace by allowing employees to work at home or anywhere, anytime.

In projected financial statements, what is used as a plug figure?

The most common bases for segmenting markets are geographic and demographic.

Explain how to perform a projected financial analysis.

Buying off the outstanding shares of your company from the open market to make the company private is what going public means.

Limiting an organization's expenditures is the primary purpose of financial budgets.

Perhaps the most dramatic new market segmentation strategy is the

What level of management is directly affected by strategy implementation?

What is business analytics and why is it so important in businesses today?

How should financial budgets be thought of?

Which item is included in net worth?

What are the five steps required for perceptual mapping? Give an example of a perceptual map for an organization of your choice.

Which is NOT a required step in perceptual mapping?

In general, the Internet makes market segmentation easier.

A reason for concern over the dilution of company stock is a possible hostile takeover.

Multidimensional scaling is used to determine

The Nature of Strategic Management

The Business Vision and Mission

The External Assessment

The Internal Assessment

Strategies in Action

Strategy Analysis and Choice

Implementing Strategies: Management and Operations Issues

Strategy Review, Evaluation, and Control

Business Ethics, Social Responsibility, and Environmental Sustainability

Global and International Issues

Filters