Exam 3: Building an E-Commerce Presence
Exam 1: Introduction to E-Commerce84 Questions
Exam 2: E-Commerce Infrastructure84 Questions
Exam 3: Building an E-Commerce Presence85 Questions
Exam 4: E-Commerce Security and Payment Systems85 Questions
Exam 5: E-Commerce Business Strategies85 Questions
Exam 6: E-Commerce Marketing and Advertising85 Questions
Exam 7: Social, Mobile, and Local Marketing85 Questions
Exam 8: Ethics, Law, and E-Commerce85 Questions
Exam 9: Online Media85 Questions
Exam 10: Online Communities85 Questions
Exam 11: E-Commerce Retail and Services84 Questions
Exam 12: B2b E-Commerce83 Questions
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All of the following are steps one can take to right-size a website's hardware platform and meet demands for service except:
(Multiple Choice)
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The cost of hardware, software, and telecommunications services needed to build a website have ________ over the last decade.
(Multiple Choice)
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Which of the following is not one of the basic business objectives for an e-commerce site?
(Multiple Choice)
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In developing an e-commerce presence, what questions must be asked and answered about the firm's target audience?
(Essay)
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In order from beginning to end, the major steps in the SDLC are:
(Multiple Choice)
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All of the following are basic functionality provided by web servers except:
(Multiple Choice)
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Which of the following types of e-commerce presence is best suited for creating an ongoing conversation with one's customers?
(Multiple Choice)
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Which of the following verifies that the business objectives of the system are in fact working?
(Multiple Choice)
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Explain the main functionalities included in e-commerce merchant server software and the decision-making process for a manager choosing from among the various e-commerce merchant server software packages.
(Essay)
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What tools or technologies are available for providing interactivity and active content on a website and what functionality do they add? Describe at least five.
(Essay)
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Using prebuilt templates is typically one of the most inexpensive options when building an e-commerce site.
(True/False)
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Storing HTML pages in RAM rather than on a server's hard drive is an expensive way to fine-tune the processing architecture of a website.
(True/False)
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A security hole known as Shellshock enabled hackers to target JavaScript running on Apache web servers.
(True/False)
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Most of the time required to maintain an e-commerce site is spent on:
(Multiple Choice)
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Which of the following cannot be used to retrieve objects from a database?
(Multiple Choice)
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Which of the following helps you engage your customers in a conversation?
(Multiple Choice)
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Upgrading a server from a single processor to multiple processors is an example of scaling a site vertically.
(True/False)
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