Exam 7: E-Business and E-Commerce

________ marketing involves a merchant paying a commission to other online entities for referring new business to the merchant's website.

___ marketing asks consumers to give their permission to voluntarily accept online advertising and e-mail.

From the rights approach to ethical decision-making, Zenefits use of The Macro was unethical.

The term for the 20% of business supply spending unrelated to core corporate functions that is not consistently ordered from the same suppliers is ___________.

Group purchasing is a common technique in a ________.

Purchasing is a subset of the procurement process.

__________ are/is the underlying technology for digital currencies such as Bitcoin.

_________ cards allow customers to charge online payments to their credit card accounts.

An electronic _________ is a website the represents a single store.

In _________ auctions, one buyer wants to purchase a product or a service; these auctions result in _________ prices over time.

Microsoft's chatbot Tay gives customers a mobile option for contacting Microsoft with support questions.

An electronic _________ is a central, virtual market space on the web where many buyers and many sellers can conduct e-commerce and e-business activities.

Which of the following is NOT a problem associated with channel conflict?

Reverse auctions typically result in ___ prices over time.

_________ comprises the vast majority of e-commerce by volume.

You are a musician. You only sell your songs on iTunes. This is an example of a _________ business.

A major method of procuring goods and services in the buy-side model is the _________ auction.

An electronic tendering system uses _________ with a _________ auction mechanism.

In ________, vendors ask partners to place logo on the partner's website and then pay that partner a commission.

With ________, transactions are conducted efficiently because buyers and sellers all meet in one place.