Exam 11: CRM and SCM

In the ________ component of SCM, supply chain managers develop pricing, delivery, and payment processes with suppliers, and they create metrics to monitor and improve their relationships with their suppliers.

Zara's fast fashion business model requires; this makes ____critical to their success.

A(n) ___ is the flow of materials, information, money, and services from raw material suppliers, through factories and warehouses, to the end customers.

Cooperative CRM systems provide effective and efficient interactive communication with the customer throughout the entire organization.

Timberland used NFC to address the showrooming problem.

In the ________ component of SCM, supply chain managers develop processes for managing their goods and services inventory.

________ is a customer-facing CRM application.

CRM is not a process or technology but rather a customer-centric way of thinking and acting.

The concept of ________ is also known as utility computing or ________.

________ is the number of shares of the company's stock outstanding multiplied by the price per share of the stock.

Extranets use ________ technology to make communication over the internet more secure.

________ flows are the physical products, raw materials, supplies, and so forth that flow along the chain.

Zara produces relatively few items of a given design to create a perceived scarcity of these designs called short ______.

Amazon's recommender system is an example of ________.

________ is the marketing of additional related products to customers based on a previous purchase.

A call center is a _________.

________ is a business strategy in which a company purchases its ________ suppliers to ensure that its essential supplies are available as soon as the company needs them.

Black Diamond found _____'s CRM system best met their business needs.

In the ________ component of SCM, organizations choose suppliers to deliver the goods and services they need to create their product or service.

________ is a disadvantage of EDI.